Clark School Home UMD
ECE

ECE News Story

Liu, Lin and Zhao Co-Author New Book Analyzing Human Interaction with Social Media

Liu, Lin and Zhao Co-Author New Book Analyzing Human Interaction with Social Media


Christine Yurie Kim Eminent Professor of Information Technology and Associate Chair for Graduate Studies K. J. Ray Liu has co-authored a new book titled “Behavior Dynamics in Media-Sharing Social Networks” with his former advisees, ECE alumnae W. Sabrina Lin (Ph.D., EE, ’09) and H. Vicky Zhao (Ph.D., EE, ’04), who is now with the University of Alberta.

Published by Cambridge University Press, the book demonstrates how game theory can be used to model user dynamics and optimize design of media-sharing networks. The text also investigates the impact of human factors on multimedia design and shows how to improve system performance by modeling and analyzing human behavior using examples from real-world multimedia social networks.

As social networks rapidly evolve and millions of users create, share and reuse media content, there are clear challenges in protecting content security and intellectual property, and in designing scalable and reliable networks capable of handling high levels of traffic. This comprehensive resource demonstrates how game theory can be used to model user dynamics and optimize design of media-sharing networks. Combining mathematical tools and engineering concepts with ideas from social sciences and human behavior analyses, this expansive guide enables researchers to explore this emerging field further and ultimately design media-sharing systems more efficiently, securely and with greater opportunity for personalization.

For more information about the book, visit the Cambridge University Press website.

June 20, 2011


Prev   Next

Current Headlines

Mayergoyz's Book Recieves Outstanding Review

Flexus Living & Learning Community Honored by Women in Engineering ProActive Network

John Baras named IFAC Fellow

Cover of Nanotechnology Features Work From the Munday Lab

Alexander Barg receives NSF grant to study theoretic aspects of local data recovery

Khaligh gives keynote speech at ITEC 2016

FICO purchases alums' cyber risk startup

Former Chair of ECE and VP for Research, Dr. Patrick G. O'Shea, Named President of the University of College Cork in Ireland (UCC)

News Resources

Return to Newsroom

Search News

Archived News

Events Resources

Events Calendar

Additional Resources

UM Newsdesk

Faculty Experts