Clark School Home UMD
ECE

News Story

Liu, Lin and Zhao Co-Author New Book Analyzing Human Interaction with Social Media

Liu, Lin and Zhao Co-Author New Book Analyzing Human Interaction with Social Media


Christine Yurie Kim Eminent Professor of Information Technology and Associate Chair for Graduate Studies K. J. Ray Liu has co-authored a new book titled “Behavior Dynamics in Media-Sharing Social Networks” with his former advisees, ECE alumnae W. Sabrina Lin (Ph.D., EE, ’09) and H. Vicky Zhao (Ph.D., EE, ’04), who is now with the University of Alberta.

Published by Cambridge University Press, the book demonstrates how game theory can be used to model user dynamics and optimize design of media-sharing networks. The text also investigates the impact of human factors on multimedia design and shows how to improve system performance by modeling and analyzing human behavior using examples from real-world multimedia social networks.

As social networks rapidly evolve and millions of users create, share and reuse media content, there are clear challenges in protecting content security and intellectual property, and in designing scalable and reliable networks capable of handling high levels of traffic. This comprehensive resource demonstrates how game theory can be used to model user dynamics and optimize design of media-sharing networks. Combining mathematical tools and engineering concepts with ideas from social sciences and human behavior analyses, this expansive guide enables researchers to explore this emerging field further and ultimately design media-sharing systems more efficiently, securely and with greater opportunity for personalization.

For more information about the book, visit the Cambridge University Press website.

June 20, 2011


Prev   Next

Current Headlines

Brain-behavior initiative workshop draws 160 faculty, deans, adminstrators for wide-ranging discussions

Mayergoyz, Serpico, and Bertotti Publish in Physical Review B

Mayergoyz Invited to Speak at Symposium in France

Ulukus to exploit wireless network interference in new NSF grant

Clark School & Computer Science Alumnus Donates $31M to UMD

Alum Haoyu Wang joins Shanghai Tech University

UMD Clark School to Host Mpact Week: Disaster Resilience

Piya Pal Receives Wilts Prize from Caltech

News Resources

Return to Newsroom
Search News
Archived News

Events Resources

Events Calendar

Additional Resources

UM Newsdesk
Faculty Experts